This privacy statement covers how Agency Research Consultants treats personal information that is collected. Personal information refers to anything that can identify an individual, such as their name, address, email address, or phone number, and that is not otherwise publicly available. Agency Research Consultants may collect information about you when you register for our e-newsletter or fill out our contact form. This information includes your name, phone number, email address, and company name, if applicable. This information will be used for communications purposes. If you are completing a survey or questionnaire, you may be asked for certain demographic information, such as your occupation, region, and so forth. This information will be used for research purposes to help identify trends in the data. Agency Research Consultants does not sell, share, or rent personal information about you to any other people or non-affiliated companies, except to provide products or services that you have requested or when we have your permission, with the following exceptions:

• We are responding to subpoenas, court orders, or legal processes, or are establishing or exercising our legal rights or defending against legal claims
• We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person
• We are acquired by or merged with another company. In this event, we will notify you before information about you is transferred and becomes subject to a different privacy policy

Agency Research Consultants may from time to time send out promotional materials or notices of new services; at your request, you can be removed from any and all mailings. Access to personal information is limited to employees who we believe reasonably need to come into contact with that information in order to do their jobs. We have physical, electronic, and procedural safeguards that comply with the Private Information Protection and Electronic Documents Act (federal legislation) and the Private Information Protection Act (British Columbia provincial legislation).

Agency Research Consultants may update this policy. We will notify you about significant changes in the way that we treat personal information by placing a prominent notice on our website.

If you have questions or suggestions, please feel free to contact us. This policy is effective as of August 3, 2005.